COMMERCIAL·2025·NIKE
Aether Bloom
Aether Bloom opens a global product launch with ink unfurling in mid-air. The look sits between smoke and fluid — dense enough to read as material, light enough to feel weightless. Built as a custom pyro/DOP hybrid so blooms could be seeded on cue.
BREAKDOWN
Setup
A modified pyro solver with buoyancy driven by a custom density-to-velocity field. Blooms are seeded from animated points so timing could be dialed against the edit.
Look dev & render
Redshift volumes with a two-tone scatter — a warm core and a cool rim — to keep the ink from going muddy. Motion vectors exported for comp-level retiming.
SIMULATION NOTES
- Seven bloom variants simulated, three used in the final cut.
- Density fields exported at 1024³ for the hero.
CREDITS
- CLIENT
- Nike
- FX & LOOK DEV
- Dohzah
- YEAR
- 2025